The Detroit News reports: Ford rolls out summer sales rebates. Poor Ford. No interest financing, big rebates... What's next? A serious attempt at rolling back those huge-ass vehicles for more practical rides? No! It's another serious rebate to reflect the somber mood of having to offer more money back on a series of vehicles that are otherwise not selling. Meaning, they put on a clown costume and offered a rebate based on the year.
An additional $2,007 cash on 2007 trucks and sport utility vehicles, excluding the Ford Edge, Freestyle and E-Series van, and the Lincoln MKX.
It's crap like this that makes us question whether Ford can really turn it around.
I take it you like fords? Nah just kidding, but most American car manufacturers have fell on hard time at least once in the last century or so and as long as they don't do something extremely stupid (like discontinue a very popular vehicle make or heck that might just work as a marketing ploy. HD does it all of the time) they may just pull the company out of the hole in the next few years.
Posted by: james | Thursday, August 09, 2007 at 08:39 PM
Yes, but this time the turn around is really just around the corner...really. You believe us this time, right?
Then again, last month Ford still had the number one and number six selling trucks in Canada so something is still going right on this side of the border.
Posted by: J Crampton | Thursday, June 28, 2007 at 05:51 PM