GM to extend employee discount?

Okay, so GM talking about extending the employee discount isn't really breaking news but we're curious...

What happens when GM starts charging a few grand more for these same cars? We wonder if GM hasn't backed itself into a corner with this pricing scheme. Guess we'll see.

Comments

[theautoprophet]

What will happen when GM ends the sale? Simple. Sales will plummet, because GM has been pulling ahead sales.

The other side effect: lower residual values on the cars when they hit the used market. Result: more expensive leases.

[BigFordFan]

Brian, put down the coffee and relax. While I'm not the biggest fan of GM, your tirade is very emotionally driven and has little basis in fact.

GM and the other American auto manufacturers have brought quality up over the last decade to the point that they are winning awards and recognition. Also look at the safety ratings and you will notice they are on par with Japanese and European offerings.

Again, I'm no fan of GM, but they have some good product out there. Many people have long memories and can't get over the crap GM put out in the 80's and early 90's, and GM will have to overcome that for quite a while.

This discount business will not hurt sales in the long run. The people buying GM cars are not being drawn from import lots, they are folks who would have bought GM anyway. This will cut into future sales to some degree, but the facts are that GM buyers will continue to buy even whent he prices normalize. It's happened before after big incentive drives and that's really all this is.

Now Brian you can go out and hug your Honda or Toyota or what ever you drive and relax. If you don't like GM, don't buy GM. OK?

[brian]

GM is such the loser company.
They make the ugliest cars, that age like old cordueroy pants, run like yugos with just a slightly better track record, then when other car manuf's start really blowing them away, they bless us withy employee discounts to purchase the very same turds, at an honored level that the saps that work for them can garner them for.

Wow..im runnin for the nearest Gm dealer so I can brake down on the road with my Tahoe at 65k miles when the trans dumps on me, or my
Aveo loses a timing belt at 90k miles, etc etc etc.

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