Feisty? How about "high"? How about "pissed that it's still working on that 50-state diesel engine"?
Don't get us wrong, we're chubbed to see that VW is going to be pushing hard to not only stay in the game, but to head for the top... But VW still has that reputation of being a problematic brand whereas Toyota does not*, so we're not sure this will happen. Meanwhile, VW, pass that over here so we's can have a toke.
*Toyota has been running into some reliability issues, so they could sink themselves. If we had to guess, however, Toyota will quickly correct the problems before its reputation is seriously affected. If Toyota doesn't, then we hope other manufacturers are prepared to pounce. Pounce!